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Presented by: Matt Wittemann, ClickDimensions Director of Technical Solutions and 11-time Microsoft Dynamics CRM MVP
This full-day training session will cover advanced topics for partners who sell and implement the ClickDimensions email marketing and marketing automation solution. The goal of the training will be to equip partners to sell consulting services more deeply into a CRM project by uncovering opportunities to drive greater value for your prospects with sophisticated marketing automation.
The session will include the strategic opportunities for marketing automation, as well as examples of technical implementation steps to achieve them, such as advanced dynamic and conditional content for email marketing; analytics and reporting; and performance and architecture considerations.
NOTE: This is NOT the same training as the ClickDimensions Certification Boot Camp. This is an advanced training session geared toward ClickDimensions partners. For information about becoming ClickDimensions certified, visit http://help.clickdimensions.com/training/.
Mr. Wittemann is an 11-time recipient of the Microsoft Most Valuable Professional (MVP) award for Microsoft Dynamics CRM and the author of the Microsoft Dynamics CRM 2011 Administration Bible (Wiley, 2011). Mr. Wittemann began his career as a web technologist with a focus on digital marketing and corporate communications. He has been working with Microsoft Dynamics CRM since 2003 as a solution architect, developer, consultant and practice leader.
In 2005, Microsoft recognized one of his first CRM projects with a national award for solution excellence, and in 2006, he received his first MVP award, primarily for his widely-read blog and contributions to the nascent Microsoft CRM community. Since that time, his writings on CRM have been published in numerous periodicals and websites, and he has spoken internationally about using Dynamics CRM to support effective marketing processes. As the Director of Technical Solutions at ClickDimensions, Matt is responsible for ensuring customer success through training, product planning, community development and technical support.